MASAMI Mekabu Hydrating Styling Cream

Love your natural hair with frizz fighting curl defining formula, never greasy, sticky or crunchy.

This curl-defining formula is non-greasy, non-sticky and boasts the benefits of a wax, paste and cream for a flexible, all-day hold, that can be messy, sleek or anything in between.


Mekabu and Aloe Vera add hydration, protection and shine, while Vitamin E, Grapeseed, and Sweet Almond Oils help nourish the hair from root to tip, eliminating frizz for a natural, soft, silky look. Use on wet or dry hair.

Highlights

  • Defines curls naturally -- great for all curl types from 2A to 4C
  • Weightless hydration for shiny, smooth, silky hair that's frizz free.
  • Gender neutral with a fresh clean scent, great for all hair types.
  • Light to medium hold to leave hair flawlessly in place while still flexible.
  • Vegan, cruelty-free and gender neutral. No sulfates, parabens or phthalates.

Product Specs

  • Curl-defining, frizz eliminating
  • Protects against humidity
  • Non greasy, non sticky
  • Weightless formula
  • Light hold-Medium hold
  • NO mineral oil, NO parabens, NO phthalates, NO sulfates
  • NO animal testing (cruelty-free)
  • Vegan
  • Gender neutral

What's Included

  • 1x Full size MASAMI Mekabu Hydrating Styling Cream

Shipping

Ships within 3-5 days using USPS or UPS. Free shipping over $50.

Returns

We know MASAMI to be the absolute best in haircare. However, we know everything isn't for everyone. If you're unhappy with your purchase, you have 30 days from the date of purchase for a full refund of the purchase price.

FAQs

What is Mekabu?

Mekabu is an ocean botanical that grows in the depths of the ocean off the northeast coast of Japan. It is a nutrient-rich superfood full of minerals, algae and vitamins that, in addition to being edible, provides incredible hydration to reawaken your hair. Ancient Japanese cultures have been using it for centuries and now we are bringing this unique and special ingredient to you.

What hair types will MASAMI work for?

We created MASAMI to work for virtually every hair type and texture. We did tons of consumer testing on every hair type and texture we could find prior to our launch. We are great for 2A to 4C curls but also will bring volume to thin straight hair (because we don’t weigh hair down). MASAMI is safe for colored hair and men love us too. Our values: Replenish what we take, Collaborate generously, Embrace our differences.

How often can I use this styling cream?

You can use it daily or as often as needed to style and hydrate your hair.

How long does one bottle typically last?

Depending on hair length and frequency of use, one bottle usually lasts 2-3 months.

Meet the Maker

Lynn Power & James Hammett

Our Story

We Wanted to Solve The #1 Hair Issue - Hydration, But Do It Differently - Without Weighing Hair Down

Lynn and James decided to launch MASAMI to deliver hydrating haircare products that are salon quality and clean (no harmful ingredients), but also wouldn't weigh hair down. After 10 years in development, MASAMI was launched. Our styling cream is a cult favorite for it's hold without leaving hair sticky, greasy or crunchy like other styling products. Our hero ingredient, Mekabu, is a seaweed from Northeastern Japan, known for it's nutrient dense properties and hydration (it's like a sponge for your hair). We use Mekabu powder to deliver our excellent award-winning formula for all hair types and textures.